To schedule or not to schedule?

Reading level: Grade 2

Which one are you?

The one that schedules tweets.

The one that doesn’t schedule tweets.

I was on X the other day reading how some ‘gurus’ are against scheduling their tweets.

I don’t know why…they say don’t schedule. I say yes.

Their reason:

• Feels more personal.

• Tweets have a different feel when tweeted in the moment.

Ok…some valid reasons.

But here is why I say yes to scheduling tweets.

• More time to engage

• Don’t have to worry what to tweet.

• Spend less time on X

• Stay consistent on X

But I don’t just schedule my tweets.

I also schedule these daily emails I send out to you, within the ESP.

I can sleep at night knowing I don’t need to worry about writing the next issue.

If it helps you stay consistent. If it helps ensure you hit publish.

Then schedule those tweets.

The scheduler I use for my tweets is called Hypefury, it gets the job done.

See you Monday

Daniel ‘the scheduler’

P.S. Want me to email you on the weekends? Let me know.